Starting an Airbnb management business can be a rewarding venture, providing property owners with professional services to manage their short-term rentals while earning a steady income for yourself. Leveraging our experience with Airbnb Management Gold Coast, we’ll guide you on how to start an Airbnb management business through the essential steps and tools. Let’s get into it..
1. Lead Generation
Website
- Create a Professional Website: Your website is your digital storefront. Ensure it is professionally designed, easy to navigate, and includes essential information about your services, pricing, and contact details.
- SEO Optimization: Use relevant keywords to optimize your website for search engines, making it easier for potential clients to find you.
Google Business Profile
- Set Up Your Profile: Create and verify your Google Business Profile to enhance your online presence.
- Local SEO: Optimize your profile with accurate information, high-quality photos, and regular updates to improve your local search ranking.

Google Ads
- Targeted Advertising: Use Google Ads to run targeted campaigns for property owners seeking management services.
- Ad Copy: Write compelling ad copy that highlights your unique selling points and includes a clear call to action.

2. Lead Nurturing and Closing Deals
Canva
- Company Info Pack: Use Canva to create visually appealing company info packs that detail your services, pricing, and benefits.
- Checklists: Develop checklists for property owners to ensure they understand the preparation steps before starting with your services.
GoHighLevel
This is the ultimate lead nurturing (sales process) system I have found. We run our own agency through this as well as our partner Airbnb Management Business. You can sign up for a free trial by clicking here. Or feel free to reach out and we can discuss a turn key system with all the Airbnb Management Lead Generation settings ready to go.
Here are some of the epic features:
- CRM: Use GoHighLevel’s CRM to manage leads and track interactions.
- Automated Emails: Set up automated email sequences to nurture leads and keep them engaged.
- Phone/SMS System: Utilise the integrated phone and SMS system for efficient communication with potential clients.
- Signable Contracts: Send the Canva Designed contracts for electronic signature directly through GoHighLevel, streamlining the onboarding process.

3. Running the Business
Hostaway
- CMS (Content Management System): Use Hostaway to manage your properties efficiently. This tool helps you handle reservations, guest communications, and calendar synchronization across multiple platforms.
Professional Cleaning Company
- Hire a Professional Cleaning Service: Partner with a professional cleaning company that can also handle linen hire to ensure your properties are always guest-ready.
- Quality Assurance: Regularly inspect the properties to maintain high cleanliness and guest satisfaction standards.
Outsourcing with Upwork
- Admin Tasks: Use Upwork to outsource administrative tasks such as customer support, bookkeeping, and social media management.
- Finding Talent: Post detailed job descriptions and hire skilled freelancers to handle various aspects of your business, allowing you to focus on growth and client relations.
Starting an Airbnb management business involves strategic planning, effective lead generation and efficient business operations. By using the right tools and services you can build a successful business managing properties for others. With dedication and the right approach, you can help property owners maximize their rental income while creating a profitable business for yourself.
You may also like
