Local SEO Services
Dominate local search and Google Maps with data-driven Local SEO and Google Business Profile optimisation.
We help service-based businesses increase visibility in local search, attract high-intent customers, and outperform competitors in your area.
Sound Familiar?
Many service businesses have tried different forms of marketing.. lead platforms, agencies, ads and social media.. Only to see little real return.
If any of these sound familiar, you’re not alone.
Lots of enquiries, but poor quality
Spam calls, tyre kickers, or people just shopping around for the cheapest quote.Leads from outside your service area
Enquiries that look promising at first but turn out to be from areas you don’t service.Low-value jobs that aren’t worth the time
Small enquiries that don’t justify the travel, effort, or disruption to your schedule.Marketing that stops working when you stop paying
Ads and lead platforms can generate activity, but the moment you stop spending, the enquiries disappear.
Why We Love Local SEO
We don’t expect to be working with our clients forever. Our goal is to set up a powerful, long-lasting local SEO strategy that keeps your phone ringing well after we’ve worked our magic.
We take pride in seeing the continued return on investment for our clients, knowing that the results we help achieve are sustainable and impactful. Here’s why Local SEO results offer unmatched value for your business..
High Intent Traffic
People searching on Google are already looking for the services you offer, making them more likely to convert into customers.
Sustainable Results
Unlike paid ads that stop working when you stop paying, Local SEO builds long-term visibility that continues to drive traffic over time.
Increased Credibility
A well-optimised Google Business Profile builds trust with potential customers, making your business stand out in local searches.
Better ROI
With Local SEO, you’re not just paying for clicks; you’re investing in a strategy that delivers consistent, organic traffic with a higher chance of conversion.
Cost-Effective
Local SEO and optimising your Google Business Profile are some of the most affordable ways to reach your target audience.
Future-Proof Visibility
A strong local SEO foundation helps ensure your business continues appearing when customers search, whether through Google, maps or AI-driven search tools.
You Can’t Improve What You Don’t Measure
One of the biggest advantages of Local SEO is that the results are visible and measurable.
We track how your business appears in local search results, monitor improvements in rankings and visibility, and continuously refine the strategy to improve performance.
Over time, this leads to more local visibility, more enquiries, and more opportunities for your business.
Choose Your Path..
Whether you want experts to handle everything, learn how to do it yourself, or simply understand how Local SEO works, we offer options to suit different stages of business growth.
If you’d prefer professional execution and strategic oversight, this is your next step.
Before we onboard any new client, we conduct a structured Local SEO audit of your business.
This is not a generic call.
If you’d prefer professional execution and strategic oversight, this is your next step.
Before we onboard any new client, we conduct a structured Local SEO audit of your business.
This is not a generic call.
It’s a detailed review of your current online presence, including:
- Google Business Profile positioning
- Map Pack visibility
- Website structure & speed
- Review profile & velocity
- Competitor comparison
- Local authority signals
From this, we create:
- A clear gap analysis
- A priority action plan
- A recommended onboarding scope
- Transparent pricing for your situation
Setting expectations..
Once we have completed our Audit, Our proposal will include:
- $1000–$2000 onboarding (depending on your current state)
- Basic Tier Starting at $650 per month ongoing management
Some businesses require light optimisation.
Others need deeper structural work.
We assess this properly before quoting.
Why Is The Audit Paid?
You’re more than welcome to request a free quote.
But like any service business, we prioritise paying clients and have limited capacity.
A proper Local SEO review requires time:
- Analysing your Google Business Profile
- Reviewing competitors
- Assessing your website structure
- Checking Map Pack visibility
Free quotes often result in surface-level advice and generic pricing.
That’s not how we operate.
By charging upfront, we’re able to:
- Deliver a structured review
- Provide personalised recommendations
- Remove sales pressure
- Avoid chasing follow-ups
If you move forward, the $350 is credited toward onboarding.
If not, you’ll still walk away with a clear understanding of your biggest opportunities, the lowest-hanging fruit in your market, and where your competitors are winning.
Got time, but not a large budget?
Do it yourself.
This course will get you roughly 85% of the way there.
Inside, we break down the exact tasks we complete for clients into:
- 5–10 minute explainer videos
- Plain English instructions
- Step-by-step walkthroughs
- No technical jargon
You’ll learn how to:
- Optimise your Google Business Profile properly
- Fix and build citations
- Structure your website pages correctly
- Build consistent review momentum
- Track your Map Pack rankings
- Focus on your highest-priority keyword
We exclude some of the more advanced hosting, structural website changes and technical implementation — but for most small service businesses, this is more than enough to build real momentum.
If you’re disciplined and hands-on, this works.
Price: $250 (one-time fee) Click Here to learn more
Not ready to invest yet?
That’s fine.
Search is evolving quickly.
Google Maps shifts.
AI influences rankings.
Review velocity matters more than ever.
We regularly share short, practical insights on:
- What’s currently working in Local SEO
- Map Pack movements we’re seeing
- Real-world experiments from active campaigns
- Mistakes costing service businesses visibility
No fluff.
No recycled SEO theory.
No daily spam.
Just strategic updates you can actually apply.
If you’re serious about growth but not ready to commit, this keeps you informed.. and ahead of competitors who aren’t paying attention.
See the impact of our strategies. Improved rankings, increased website traffic and more enquiries for our clients.
" More Interactions = More Enquiries = $$$$ "
Edit: If you are a local service business and your current SEO/Marketing team isn’t showing you the Google Business Profile data, they are either hiding something OR are focused on dated strategies.
Case Studies
Real businesses. Real constraints. Real systems.
We work with service-based businesses to improve visibility, generate more enquiries and build steady growth over time.
TESTIMONIALS
Our Happy clients say
Why Choose New Wave Digital for Local SEO?
Exclusivity
One Business Per Industry
We Only Work With One Business Per Industry, Per Area
Unlike most agencies, we don’t take on multiple competitors within the same 20km radius.
That means:
- No conflict of interest
- No split attention
- No competing strategies
When we work with you, we’re focused on helping you dominate your local market — not your direct competitor down the road.
Transparency
You See Exactly What’s Happening
We provide clear reporting and ongoing performance tracking so you know:
- Where you rank in Google Maps
- How your visibility is improving
- What actions are being taken
- What’s driving results
We don’t believe in locking clients into long-term contracts. If we’re not delivering value, you shouldn’t be stuck.
Implementation
We Handle the Technical Work
Most business owners don’t have time to:
- Update listings
- Monitor reviews
- Optimise service pages
- Track rankings
- Adjust strategies
We handle the technical implementation and ongoing improvements to build a strong local presence that compounds over time — stronger rankings, better visibility, more reviews, and consistent inbound enquiries.
FAQ's
What do I get with the DIY Local SEO Course?
The DIY Local SEO Course gives you access to the same strategies and tools we use for our paying clients. You’ll learn how to optimise your website, Google Business Profile, citations and more. The course includes checklists, software recommendations, and insider tips to help you implement Local SEO on your own.
How is your approach to local SEO different?
Most agencies try to rank businesses for dozens of keywords at once.
We focus on one highest-priority keyword first.. Usually the most commercially valuable search in your area.
For service businesses, winning the Google Map Pack for that keyword can significantly increase enquiries.
Once authority is built, we expand strategically.
Focus compounds.
How quickly can I see results from local SEO?
Local SEO typically starts to show noticeable results within 2 to 4 months, depending on your industry, competition, and current online presence.
What’s the difference between local SEO and regular SEO?
Local SEO focuses on optimising for location-based searches, helping your business appear in the local pack (map results) and near-me searches, while traditional SEO targets broader organic rankings.
How do reviews impact my local rankings?
Customer reviews—especially those with keywords and local mentions—are a major ranking factor and can significantly boost trust and visibility in the map pack.
Is Local SEO right for my business?
If your potential customers are likely to search something like “[your service] near me” or “[service] in [suburb/city]” on Google, then yes—local SEO is exactly what you need.
Whether you’re a plumber, dentist, pest controller, accountant, or any other local service provider, local SEO helps your business appear in the top results and on Google Maps when people nearby are ready to book.
Should I run Google Ads as well?
Local SEO builds long-term visibility.
Google Ads provides immediate traffic.
Many businesses eventually combine both for maximum market coverage.
We’ll advise you if and when that makes sense.
LOCAL SEO
Focused on strengthening your visibility in Google Maps and local search for one primary service.
Includes:
- Google Business Profile optimisation
- Targeting of primary local keyword
- On-page optimisation of key service page
- Citation consistency check
- Basic monthly reporting
Best suited for:
Single-location businesses targeting one primary service.
GROWTH SEO
Expands your visibility across multiple services and strengthens website authority.
Includes:
- Google Business Profile optimisation
- Targeting 1 primary local keyword
- On-page optimisation of key service page
- Citation consistency check
- Basic monthly reporting
Best suited for:
Single-location businesses targeting one primary service.
AUTHORITY & EXPANSION SEO
Focused on strengthening visibility in Google Maps and local search for one primary service.
Designed for:
- Multi-location businesses
- Businesses targeting multiple service categories
- Larger organisations scaling aggressively
May include:
- Multi-location SEO strategy
- Expanded keyword mapping
- Content planning
- Advanced technical SEO
- Structured data implementation
- Backlink acquisition strategy
- Video or AI search optimisation (where relevant)
Stop Hoping for Leads. Start Generating Them.
If your business relies on phone calls, bookings or quote requests, let’s build a digital system that delivers them consistently.