About us

A Gold Coast agency
built on real results.

We help Australian service businesses generate and convert leads through Local SEO, Google Ads and automation systems that actually work together.

100+ Australian businesses served

7+ Years in local SEO & paid ads

$0 Lock-in contracts. Ever.

4 Divisions in the New Wave Group

Founder · Sam Barnes

Why New Wave exists

"Most agencies sell channels.
We sell a working pipeline, measured in calls, quotes, and jobs that hit your bank account."

Sam Barnes · Founder & SEO Lead

New Wave Digital Marketing was founded on a simple observation: Australian service businesses were spending serious money on ads and SEO, but had no way of knowing whether any of it was actually generating revenue. Agencies were reporting on clicks and impressions. Business owners were still answering the same number of calls.

We started New Wave to fix that. Every campaign we run is wired into a pipeline that tracks real outcomes: phone calls, quote requests, bookings. If we can't show you it's working in terms you actually care about, we don't consider the job done.

Based on the Gold Coast, we work with service businesses across Australia, from trades and home services to health, legal and professional services.

Google Partner Google Ads Expert Google Search Expert SEMrush Certified BrightLocal Expert Shopify Certified Partner

How we operate

What we stand for.

These aren't wall art. They're the reason clients stay with us without a contract forcing them to.

Revenue, not vanity

We report in calls, quotes and booked jobs, not impressions or sessions. If the number doesn't connect to money in your account, it doesn't go in the report.

No lock-in contracts

You can leave anytime. We'd rather earn your business every month by performing than rely on a 12-month notice clause to keep you around.

Systems, not campaigns

Ads and SEO are just the traffic layer. We wire them into a pipeline so every lead is followed up within 60 seconds and tracked through to revenue.

Australian team, local knowledge

Every account is managed in-house. No offshoring, no black-box reporting. You talk directly to the person doing the work.

Transparent by default

You own your ad accounts, your data and your creative. We're here to run them better, but the assets are always yours.

Speed to lead

The business that responds first wins most. Our automation systems respond to new enquiries within 60 seconds, because your competitors are a Google search away.

Our process

How we build your lead pipeline.

We start with a free audit of what's actually happening with your traffic and leads today. From there, we build a prioritised plan, then execute and report on it every month in plain English.

01

Free audit & Action Plan

We review your site, GBP, ads and pipeline, then deliver a written plan showing the three biggest levers we'd pull first. No charge, no obligation.
02

Foundation: Local SEO & GBP

We build organic visibility in your service area: the Maps Pack, "near me" searches, and AI-powered results that are increasingly taking traffic from blue links.
03

Velocity: Google Ads (PPC)

Search campaigns built for call and quote intent. We track every conversion back to revenue, not impressions or CTR.
04

Conversion: Automation & AI

Speed-to-lead SMS/email sequences, AI chat, booking flows and pipeline dashboards, so no lead goes cold while you're on a job.
05

Monthly reporting in plain English

You get a monthly report in calls, quotes and booked jobs, not a 40-slide PDF of graphs that don't connect to your P&L.

Part of something bigger

Proudly part of
New Wave Group.

New Wave Digital Marketing is one of four divisions in the New Wave Group, a national business services group supporting 2,000+ Australian businesses across digital marketing, accounting, financial planning and law.

newwave Digital

Local SEO, Google Ads and automation for Australian service businesses.

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