Stop chasing quotes. Start attracting the jobs you actually want.

SEO, Google Ads and CRM automation for Australian builders, from custom homes to renovations and commercial builds.

#1 Custom Builder · Mornington Peninsula
No lock-in month-to-month options
Fast start First results within 30 days

Sound familiar?

These are the most common problems we hear from builders & construction when they first reach out to us. If any of these resonate, you're in the right place.

You're getting enquiries from people way outside your budget range, wasting hours on quotes that go nowhere.

Your best work isn't visible online: beautiful builds sitting in a folder instead of generating referrals.

Competitors with inferior quality are outranking you because they've invested in SEO and you haven't.

No system to nurture leads over the 3–6 month decision cycle builders typically face.

The opportunity

Building is a long-cycle industry. Most clients research for months before committing. Being visible at every stage of that journey (Google, reviews, social proof, email nurture) means you're the builder they remember when they're finally ready. One good client can be worth $300k+.

What we do for builders & construction

Every service is chosen because it works in your industry, not because it's on a generic agency menu.

01
Local SEO

Rank for "custom builder [region]", "home builder [city]" and renovation-specific searches in your target area.

02
Google Ads

Targeted campaigns for custom homes, knockdown-rebuilds, extensions and commercial construction, with budget focused on your ideal project type.

03
CRM & Lead Nurturing

Automated email and SMS sequences that keep your business top-of-mind across the 6-month research and decision journey.

04
Website Redesign

Portfolio-forward websites that showcase your best work, build trust and convert researchers into enquiries.

05
Project Showcase Pages

Individual case study pages for signature projects, SEO-optimised and shareable for social proof.

Real result

See it in action

Custom Builders · Mornington Peninsula
#1
Custom Builder · Mornington Peninsula
Case Study
NB Custom Builds

"Went from 3 enquiries a month to booked out 6 months. New Wave know our market."

Read the full story →

What working with us looks like

No lengthy onboarding. No waiting months to see anything. Here's exactly how we get builders & construction results fast.

01
Free Action Plan

We audit your current website, Google presence and lead pipeline, then show you the three highest-impact things to fix first. No commitment required.

02
Strategy & Setup

We build your campaigns, optimise your Google Business Profile and set up your CRM automation. Most clients are live within 7–10 days.

03
Launch & Leads

Ads go live, SEO optimisation starts working and your lead pipeline begins generating enquiries. You start seeing activity in the first 30 days.

04
Optimise & Scale

Monthly reporting, ongoing optimisation and regular strategy calls. As results come in, we identify the next opportunity to grow.

Common questions from builders & construction

Straight answers to the questions we hear most from businesses in your industry.

How do you qualify leads so I'm not wasting time on tyre-kickers?

We design enquiry forms and landing pages to pre-qualify budget, project type and timeline. We can also build automation that scores leads before they reach your inbox.

My builds are high-end. Does SEO even work for luxury home builders?

Absolutely. High-net-worth clients use Google too. The difference is the keywords, the website design and the trust signals needed to attract that market. We have experience in exactly this space.

How long does it take to rank for builder keywords?

Builder keywords are competitive but achievable. Expect 3–6 months for meaningful movement. We typically run Google Ads in parallel to generate leads immediately while SEO builds.

Ready to get more builders & construction clients from Google?

We'll review your current digital presence and show you exactly what's costing you leads, and how to fix it. Free, no obligation.

Australian-owned agency No lock-in contracts Results-focused reporting Industry-specific strategies Real businesses. Real results.
Google Reviews

What Our Clients Say